To say that Walmart is a large and complex organization would be an understatement. As a supplier it can be bewildering not just when pitching a concept to sell through Walmart, but equally for an incumbent supplier wanting to build a long term partnership.
With the growth of Walmart Marketplace, the supplier base has grown dramatically, with the consequence that it is only possible for a select few suppliers to have a deep relationship with their most important retail partner.
Hence the topic of this Ebook. Learn how to address the needs of the various stakeholders at Walmart.
